Iliketotallyloveit.com may not be a “totally unique service” like its creators claim, but a neat combination of, say, Eopinions, iNods or RateItAll and a trend scanner. It allows users to submit products/stuff that they find cool (preferably with a link to where it may be bought) and then lets other users to rate it. If [...]
Get the Glass is a campaign site for the California Milk Processor Board, and an excellent attempt at mixing the idea of a board game with clever, well crafted visuals online. Fun and interesting, and I think it’s the first of its kind that I have seen – really a great mixture of different elements [...]
The home appliances company Electrolux will soon start a reality TV-based web campaign called Kitchen Stage in Finland. In Kitchen Stage, web surfers can follow the life of an ordinary family, whose kitchen has been equipped with the latest Electrolux appliances. The family was chosen from 112 applicants earlier this month, and the idea is [...]
I’m sure all of you have seen Snap already. At least you’ve seen the Snap preview widget in action on numerous blog sites, particularly those on WordPress and Typepad, even if you haven’t used Snap for searches yet or even figured out that Snap is a new search engine, not just the link preview thing [...]
eMarketer reports on a new survey on PPC advertising conducted by the e-tailing group, which found that PPC is popular (as we all knew already), but not so easy to manage. Most PPC marketers spend their buck on Google, and 44% of the e-commerce executives surveyed say they allocate 20% of their entire advertising budgets [...]
Those of you who live in Finland are perhaps well familiar with the YTV Journey Planner, which is a door-to-door planner that gives you advice on the best public transport connection to your destination within the Helsinki region, and its “big sister,” Matka.fi, which is a similar tool for the whole country. While the YTV [...]
Conceptology is the personal blog of Karri Ojanen, an interaction design leader, usability consultant, creative director and digital marketing strategist. The posts cover a wide area from advertising to corporate culture, mobile technology to social media, and product design to design techniques. . Subscribe via RSS »
