Agile UX and the Decentralization of the UX Department
How to move towards a more agile mindset.
How to move towards a more agile mindset.
In the digital era, ad agencies need a new breed of creative directors: concept designer types, who are well versed in strategy, UXD, technology and creative.
We can’t create something new by just taking the old and adding a new layer to it.
“Instead of seeking to own and prescribe a singular experience, we must strive to adapt to the peculiarities and nuances of human behavior”, writes Jon Kolko.
Conceptology is the personal blog of Karri Ojanen, an interaction design leader, usability consultant, creative director and digital marketing strategist. The posts cover a wide area from advertising to corporate culture, mobile technology to social media, and product design to design techniques. . Subscribe via RSS »