Social interaction design
November 3rd, 2008 | Published in Interaction design, Social media, Social networking
Quite a brilliant, benchmark article by Adrian Chan in Johnny Holland Magazine today! Writing about social interaction design, Adrian states that “If the task of conventional software is to provide successful interactions, to inform the user that his actions worked, then what of social media? … Social interaction design works by respecting the psychological and social, the ambiguity not the clarity, the unintended not the intended. The best a designer can do is set up a social architecture that structures and organizes participation well enough that users know what’s going on, and therefore what to do. Social interaction designers start not from user needs but from user interests.” Read more…
About the author
I have over a decade of experience working in digital media, advertising, and digital and social product design first as graphic designer and art director, and then as concept designer - a role very similar to a creative director, but with a stronger focus on user experience design and marketing strategy. I've also worked as project manager, managing projects for clients like Nokia, the world's largest manufacturer of mobile phones. I have gained experience in three different countries on three different continents: Finland, The United Arab Emirates, and Canada. Currently, I work as a Senior Experience Architect at Organic, Inc in Toronto, Canada. I work together with other strategists, creative directors, writers, designers and developers to create experiences that deliver exceptional value to clients and their customers.
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